November 29, 2018 -- Innovate By Day announced today that they will be expanding their operations with the opening of a Vancouver office.

The Toronto-based strategic marketing and digital content studio, founded by CEO & Chief Strategist Deb Day, has expanded to a team of more than twenty strategists, researchers, designers and creative directors since it’s foundation in 2010. The full-service digital studio already boasts clients across the country in the film, television and digital industries and will be increasing their focus on the busy Vancouver market.

Along with the expansion, Innovate By Day announced two key hires who will help spearhead the new operation. The Vancouver office will be run by Nicola Pender, the newly appointed Director of Communications and Jeff Schnurr, Head of Business Development.

"The Vancouver office marks an exciting new chapter for Innovate By Day," says Day. "We are thrilled to be able to grow our business on the west coast in a more meaningful way. Having Nicola and Jeff join our executive team is a huge win for us. The need for digital content strategy and social media, our fields of expertise, has never been greater. This is an important next step in our company’s evolution and to servicing our growing client base."

Nicola Pender was previously the Director of Communications at the Thunderbird Group of Companies, where she worked for a decade in different departments including marketing, communication and media relations. Jeff Schnurr, who will be based in Toronto, comes to Innovate By Day with more than twenty-five years of experience as an award-winning sales and marketing professional and fifteen years of expertise in all aspects of digital media.

This news comes on the heels of the announcement that Deb Day has been selected as this year's recipient of the “Digital Trailblazer Award”, which will be presented to her at the WIFT-T Crystal Awards on December 4th. These awards celebrate women who have shaped and transformed Canada’s screen-based media industry, something she will continue to do with the help of her teams in Toronto and Vancouver.

Innovate By Day is a full-service strategic marketing and digital content studio that was founded in 2010 by CEO and Chief Strategist Deborah Day. Headquartered in Toronto, Innovate By Day specializes in creating content that extends the reach of their clients’ projects, in both English and French, with a focus on the film, television and digital industries. Innovate By Day has grown to boast a staff of more than twenty diverse, creative executives, designers, researchers and specialists who have worked on projects for such series as Mary Kills People, Private Eyes, Mohawk Girls, and The Bachelor Canada to name a few.

For Media Inquiries:
Nicola Pender, Director of Communications / 604.398.4473