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Innovative Insights

Our blog offers insights on storytelling, tech, trends, cultural industries, and fresh ideas from our diverse team of contributors.

A hand holding a mobile phone with text on screen describing advantages of mobile-friendly design.
  • Web
  • Strategy

January 12, 2023 · By Nilu Seneviratne

Is your website mobile-friendly?

Does your website pass the thumb test? Find out why mobile-first design matters and how to create a better experience on every screen.

Three smartphones with different types of TikTok content displayed. The first includes a screenshot from the TV show Community, the second shows a "Beginner's Guide to TikTok", and the third shows a man in a pink shirt who is distressed.
  • Web
  • Video
  • Social Media
  • Digital Ads
  • Strategy

May 25, 2022 · By Abby Esteireiro

A Beginner’s Guide to TikTok

TikTok feels like another planet? Consider this your friendly launch guide to the platform, its features and its potential.

An open laptop, a woman's hand on the keyboard, her other hand holding a smartphone. It is daylight, there are a pair of glasses beside the computer in the foreground and a takeout coffee in the background. The image is by Christina @ wocintech on Unsplash.
  • Web

November 5, 2021 · By James Woods

Your website: is it working for you?

Your website should be more than a digital business card. Is it doing the heavy lifting for your brand? Let's find out.