Youth Property, Comedy – YTV
Amaze Film + TV
What We’re Doing:
Funding Application • Digital Strategy • Social Strategy • Digital Content Creation • Community Management
Prepare to be drawn in to The Stanley Dynamic, a brand new YTV multi-cam sitcom that brings family viewers together to laugh along with the Stanleys. This dynamic TV family is a lot like your own, but with one big twist: they have a son who is ANIMATED! We’re talking about a cartoon! Wait, what?
Innovate By Day is the Social Media Producer for Amaze Film + TV and YTV’s The Stanley Dynamic. As part of the social media strategy, IBD produces original video content including 25 webisodes “Are You Sassier than a 4th Grader?” as well as behind-the-scenes featurettes. Daily graphic offerings capture the tone and energy of this series. Working closely with YTV’s digital media team, IBD creates a seamless web experience for the series. Our team live-tweets and GIFs every episode with enthusiastic fans. We also mentor the talent in all things social media, cover live events, and promote the integrated game, The Stanley Adventure.