Trendwatch 010: To Engage, or to Not Engage?

SPOILER ALERT: This blog post and podcast may contain spoilers for The 100 and Orphan Black if you aren’t up-to-date. You’ve been warned. When Myles McNutt’s A.V. Club article When Fan Engagement Goes Wrong: The 100, Shameless, and the Unsustainable Dynamics of Social TV circulated in our office, it inspired some pretty heated discussions about the […]


Trendwatch VIII: The Star Wars Edition

Star Wars: The Force Awakens is mere days away and the hype couldn’t be more palpable. The past year has been rife with merchandise, advertising, and promotion of every conceivable kind. Whether it’s Chewbacca on a jar of Coffee-Mate or an RC BB8 droid you can buy your kids for Christmas, there’s a good chance that something in your home is branded by Star Wars.


FOMO? YOLO. Kids on Instagram

Kids on Social: the pressure to conform, to post only the perfect picture, to comment and respond in just the right way. Team IBD talks about teens and the difference between a public persona and a private life. Are our kids living Mean Girls 2.0? Is social media contributing to Fear of Missing Out (FOMO)? Are we […]

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